Google AdSense is a quick and easy way to generate income on any content driven website. The concept is pretty simple. You publish interesting stuff and include a little piece of code. Google will display advertisement from their AdWords publishers that match your content. When a reader clicks on one of the links, you make a little money. The question that keeps coming up is if it still works and if it's still worth displaying the ads.
It's Still Profitable
Yes, it is still profitable, but you need a good bit of traffic to make it worth your while. Companies and solo entrepreneurs spend thousands of dollars a month (some even per day) on pay per click advertisement and you can grab a small chunk of that via Google AdSense. AdSense is driven by the quality of your traffic, which makes it perfect for SEO traffic. Build a quality site, share great content and then plug in some AdSense ads. The big secret to making decent money with this method is volume. Keep building more sites, add more content and continue to drive more traffic to all your online properties.
It's A Great Way to Start Monetizing a Site
It's very easy to plug the AdSense code into your website. If you're using a content management system like WordPress for example, you can add the code to your site template making it automatically appear on every page of your site. This ease of use is one of the reasons why Google AdSense is a great first step towards monetizing a site. I also like it because you can see income even if you have only a small trickle of traffic. You won't get rich this way, but it's nice to see at least a little bit of cash coming in. It's a great motivator to keep working on your site and to continue to drive traffic. With very little effort, you should be able to start paying for hosting using nothing but Google AdSense.
Don't Overlook Other Ways To Profit
Last but not least a word of caution. While Google AdSense is very easy to set up and there is no additional customer service or maintenance to do on your end, make sure you're not trading convenience for dollars. There may be other ways to profit that you can incorporate into your website. Promote affiliate offers or sell advertisement on your site and see if you can't generate additional income this way.
Passive Income Part 5: Advertising Reviews
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